Personal Branding & Marketing
Jade Simmons is an extraordinarily-awesome woman of many talents as well as merits. Her first public introduction was as Miss Illinois and runner up Miss America. Following her passion as a performer, Jade Simmons is now a powerhouse transformational speaker and world-class concert artist.
In 2020, she ran as an Independent for President of The United States of America. Jade approached us to solve her decades-long dilemma in establishing a formal personal branding and identity for her company. James Arthur Design Co was thrilled to deliver.
Well-Balanced is probably the best way to describe Jade’s personal branding, and if you look closely there are elements that help capture the essence of the woman behind the brand. In the middle of the mark you’ll notice in the negative space of the ‘A’ and ‘D’ that hint at piano keys – a core element of her engagements.
Another hidden element is a “speech bubble” consisting of the letters “A” through “D”. A happy accident that we are more than willing to take credit for (because it was entirely intentional…)is the image of a microphone when turning the logo mark on the vertical.
Branding
Your brand is more than just a logo—it’s an experience. We craft compelling visual identities that resonate with your audience, from stunning logo designs and eye-catching graphics to package and store designs that leave a lasting impression.
Marketing
Traditional or digital, we deliver strategic marketing solutions that get results. Whether it’s print advertising, social media campaigns, or targeted digital strategies, we help your brand connect with the right audience in the most effective way.
